Last week I wrote about the fascinating, recycling, bag and purse company FREITAG. This truly is one of my absolute favorite Swiss brands! Not only for their slick designs and useful products, but perhaps first and foremost because of what they stand for. What FREITAG has managed to create is truly unique in the sense of recycling and sustainability in the fashion world. By only using used materials, which were originally street trash, they have managed to re-contextualize garbage into something instantly classical and trendy.
And now to the exciting part, THEY HAVE STARTED PRODUCING COMPOSTABLE F-ABRIC FOR THEIR FIRST EVER FASHION LINE!!!!
Check out the great video below for more information:
cupcakesbows 